Long Title:User Experience Design
Language of Instruction:English
Module Code:H6DMTUX
Credits: 5
NFQ Level:LEVEL 6
Field of Study: Computer use
Module Delivered in 1 programme(s)
Module Coordinator: DERMOT BRADFIELD
Module editor: Lisa Murphy
Teaching and Learning Strategy: The teaching strategy involves the use of lectures, tutorials, independent learning, class discussions and formative assessment as appropriate. Additionally, learners will also have access to web based support.
Learning Environment: Learning will take place in a classroom/lab environment with access IT resources. Learners will have access to library resources, both physical and electronic and to faculty outside of the classroom where required. Module materials will be placed on Moodle, the College’s virtual learning environment.
Module Description: The aims of this module are to provide learners with an understanding of user experience design, content strategy and web technologies: what they are, how they're changing people's engagement with content, and how businesses are changing (or should be changing) to accommodate them.
Learning Outcomes
On successful completion of this module the learner will be able to:
LO1 Gain an understanding of what user experience is, the theory of user experience, the tools designers use, their processes and their methods of assessment.
LO2 Develop content writing skills, based on what makes good content through understanding the elements of reading, writing and how the web influences those activities.
LO3 Understand web content and the web content landscape: content strategy, semantic web, multimedia content, SEO and SEM
LO4 Gain an understanding of the current web technology environment (e.g. CMS, blogging platforms etc.): who uses them, to what end, how to assess a web technology and make the decision on whether or not to use it.
Pre-requisite learning
Module Recommendations

This is prior learning (or a practical skill) that is required before enrolment on this module. While the prior learning is expressed as named NCI module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
No recommendations listed
Requirements

This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. You may not enrol on this module if you have not acquired the learning specified in this section.
No requirements listed
 

Module Content & Assessment

Indicative Content
User experience design
• What is UX, what do UX designers do? • UX teams - what they look like, where they sit in business • The tools of the UX designer (eg. wireframes, specs, etc) • UX processes (eg agile, persona workshop, etc)
Writing
• How people read and perceive - online and off • How the digital landscape has influenced reading • What makes good writing • How to structure web content
Content
• What is content: text (articles, interface content, tweets), video, audio, etc. • What is content strategy? • Content strategists and how they work with UX teams, marketing teams, product owners, etc • The semantic web • Website and Web Content Evaluation techniques
Web Technologies
• An overview of content related web technologies out there • How to assess a web technology (eg who is using it, what content exists) • Content publishing workflows and web technologies
Assessment Breakdown%
Coursework100.00%

Full Time

Coursework
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Practical n/a 1,2,3,4 100.00 n/a
No End of Module Assessment
No Workplace Assessment

NCIRL reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Workload Description Hours Frequency Average Weekly Learner Workload
Lecture No Description 24 Every Week 24.00
Tutorial No Description 12 Every Week 12.00
Independent Learning Time No Description 89 Every Week 89.00
Total Hours 125.00
Total Weekly Learner Workload 125.00
Total Weekly Contact Hours 36.00
This module has no Part Time workload.
 

Module Resources

Recommended Book Resources
  • B Schneiderman, Designing the user interface [ISBN: 9781292023908]
  • Kelly K. 2010, What Technology Wants, Viking
  • Krug S, Don't Make me Think, 2nd Ed., New Riders
  • Kristina Halvorson, Designing for Interaction: Creating Innovative Applications and Devices, New Riders Press [ISBN: 978032180830]
  • Dan Saffer 2009, Designing for Interaction: Creating Innovative Applications and Devices, New Riders Press [ISBN: 9780321643391]
This module does not have any article/paper resources
Other Resources
 

Module Delivered in

Programme Code Programme Semester Delivery
CDMMA Certificate in Digital Multimedia 2 Core Subject