Module Code: H9GBE
Long Title MNEs and the Global Business Environment
Title MNEs and the Global Business Environment
Module Level: LEVEL 9
EQF Level: 7
EHEA Level: Second Cycle
Credits: 10
Module Coordinator:  
Module Author: Sinead O'Sullivan
Departments: School of Business
Specifications of the qualifications and experience required of staff  
Learning Outcomes
On successful completion of this module the learner will be able to:
# Learning Outcome Description
LO1 Synthesise classic international trade theories and contemporary International Business trends to appreciate the application of these in the current globalised context.
LO2 Assess the main implications of globalisation, as well as the role of international institutions, on countries, organisations and consumers.
LO3 Analyse the interconnections and interdependencies among the various functional areas of contemporary international business activity, such as international finance, international marketing, International HRM and international value chain management.
LO4 Develop high level analytical skills and a reflective approach to evaluate complex international business situations.
Dependencies
Module Recommendations

This is prior learning (or a practical skill) that is required before enrolment on this module. While the prior learning is expressed as named NCI module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
No recommendations listed
Co-requisite Modules
No Co-requisite modules listed
Entry requirements  
 

Module Content & Assessment

Indicative Content
Globalisation and the International Business Environment
o Patterns and trends in international business o Globalisation and the Multinational Enterprise (MNE)
International trade theory
o Adam Smith's absolute advantage. o David Ricardo's comparative advantage. o Theory of factor proportions o Leontief Paradox o Overlapping Product Ranges Theory o Product Cycle Theory o Imperfect Markets and Strategic Trade o The competitive advantage of nations
Internationalisation process
o Methods for internationalisation (international expansion strategies) o Sequential theory of internationalisation o Simultaneous theory of internationalisation o Eclectic theory
International Strategy
n/a
International Finance.
o Import/Export trade financing o Multinational investing o International cash flow management o Foreign exchange exposure o Economic exposure o Countertrade
International Marketing
o International market research o Market segmentation o Target market selection o International marketing mix
International Value Chain Management
o International logistics o Supply-chain management o International packaging issues. o International storage issues.
International HRM
o Managing managers o Managing labour personnel
Assessment Breakdown%
Coursework100.00%

Assessments

Full Time

Coursework
Assessment Type: Assignment % of total: 100
Assessment Date: n/a Outcome addressed: 1,2,3,4
Non-Marked: No
Assessment Description:
Learning objectives 1 4 are assessed by means of focused course work, group discussion and coaching from the lecturer throughout a series of assignments, based on case studies, which take place evenly spread in the semester period to maximise early feedback and to promote engagement. The Learning objectives are addressed by focusing on the fact that theories can only partially explain real contextual phenomena and thus a synthesis is to be sought by students to provide comprehensive analytical coverage.
No End of Module Assessment
No Workplace Assessment

NCIRL reserves the right to alter the nature and timings of assessment

 

Module Workload

Module Target Workload Hours 0 Hours
Workload: Full Time
Workload Type Workload Description Hours Frequency Average Weekly Learner Workload
Seminars No Description 30 Once per semester 2.50
Total Weekly Contact Hours 2.50
 

Module Resources

Recommended Book Resources
  • Czinkota, M.R. et al.,. (2009), International Business, European Edition.
  • Wall, S. et al. (2010), International Business.
  • Henk Volberda, Robert Morgan, Patrick Reinmoeller, Michael A. Hitt, R. Duane Ireland. Strategic Management: Competitiveness & Globalisation, Cengage Learning Business Press, p.816, [ISBN: 9781408019184].
This module does not have any article/paper resources
This module does not have any other resources
Discussion Note: