| Module Code: |
H8EVP |
|
Long Title
|
Event Management
|
|
Title
|
Event Management
|
| Module Level: |
LEVEL 8 |
| EQF Level: |
6 |
| EHEA Level: |
First Cycle |
| Module Coordinator: |
JONATHAN BRITTAIN |
| Module Author: |
JONATHAN BRITTAIN |
| Specifications of the qualifications and experience required of staff |
|
| Learning Outcomes |
| On successful completion of this module the learner will be able to: |
| # |
Learning Outcome Description |
| LO1 |
Organise and manage resources to facilitate the delivery of an Event. |
| LO2 |
Select and conduct appropriate activities to create demand and promote the Event. |
| LO3 |
Schedule, monitor and report progress on activities that will contribute toward the Event. |
| LO4 |
Conduct a post-Event Evaluation that reviews and reflects on the outcomes and delivery of the Event and its preparation. |
| LO5 |
Reflect on their own intrapersonal competencies, as well as the interpersonal competencies of the team performance, examine learning from the experience, and propose opportunities for further development. |
| Dependencies |
Module Recommendations
This is prior learning (or a practical skill) that is required before enrolment on this module. While the prior learning is expressed as named NCI module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
|
| 20676 |
H8EMTP |
Event Management Planning |
Co-requisite Modules
|
| No Co-requisite modules listed |
Module Content & Assessment
| Indicative Content |
|
Review the Event Plan
• Review and assess the proposed Event Plan following panel feedback
• Revisions and amendments to the Event Plan
• Update the Event Plan
|
|
Event Operations and Logistics
• Key areas of managing event operations
• Action plans, scheduling tools, checklists
• Events manual / logistics planning folder / benchmark schedule / itinerary
• Teamwork for the event
• Communications: including meetings, minutes & reporting, staff briefings
• “On the day” considerations
|
|
Event Shut-down
• The Event Shut-Down Process
o Incident reporting
o Marketing and promotion
o Final financial controls
o Gather feedback
o Wash-up
|
|
Evaluating the Event
• Fundamental questions in event evaluation:
o Why evaluate?
o What to evaluate?
o What is the event worth?
• Applying models and methods to evaluate the outcomes of the event
• Steps in conducting an event evaluation
• Framework and formulation of an Event Evaluation Report
• Analysing the impact of the event from differing perspectives
• Review and examine the learning that has taken place from:
o Managing the event;
o An Individual perspective;
o A team perspective;
o Customer / Client / Participant;
o What’s been learned for the next event?
|
| Assessment Breakdown | % |
|---|
| Coursework | 100.00% |
AssessmentsFull Time
| Coursework |
| Assessment Type: |
Proposal (0250) |
% of total: |
10 |
| Assessment Date: |
n/a |
Outcome addressed: |
1,2,3,4,5 |
| Non-Marked: |
No |
Assessment Description:
The assessment for the module is a progression from the Event Management Planning module. The first element in the assessment will be to review team’s Event Proposal in light of the feedback from the panel |
|
| Assessment Type: |
Portfolio |
% of total: |
40 |
| Assessment Date: |
n/a |
Outcome addressed: |
1,2,3,4,5 |
| Non-Marked: |
No |
Assessment Description:
Portfolio of Event - Planning & Scheduling.
Students will be assessed on their organisation for the Event and will be required to produce evidence of action planning, scheduling and conducting key activities for the Event |
|
| Assessment Type: |
Practical |
% of total: |
25 |
| Assessment Date: |
n/a |
Outcome addressed: |
1,2,3,4,5 |
| Non-Marked: |
No |
Assessment Description:
Delivery of the Event - Marks will be awarded for the actual physical delivery of the Event |
|
| Assessment Type: |
Evaluation |
% of total: |
25 |
| Assessment Date: |
n/a |
Outcome addressed: |
1,2,3,4,5 |
| Non-Marked: |
No |
Assessment Description:
Post Event Evaluation - An Evaluation Report must be submitted, and possibly presented, after the Event.
Unless there are wholly exceptional circumstances which are deemed to be beyond the control of the student team, teams not being able to deliver an actual event will be capped at 40%. |
|
| No End of Module Assessment |
| Reassessment Requirement |
Coursework Only
This module is reassessed solely on the basis of re-submitted coursework. There is no repeat written examination.
|
NCIRL reserves the right to alter the nature and timings of assessment
Module Workload
| Module Target Workload Hours 0 Hours |
| Workload: Full Time |
| Workload Type |
Workload Description |
Hours |
Frequency |
Average Weekly Learner Workload |
| Practical |
No Description |
3 |
Every Week |
3.00 |
| Independent Learning |
No Description |
7.5 |
Every Week |
7.50 |
| Total Weekly Contact Hours |
3.00 |
Module Resources
| Recommended Book Resources |
|---|
-
Bladen, C., Kennell, J., Abson, E., and Wilde, N.,. (2012), Events Management: An Introduction, Routledge, London.
| | Supplementary Book Resources |
|---|
-
Ferdinand, N. and Kitchin, P.J.,. (2012), Events Management: An International Approach, Sage, London.
-
Fox, D., Gouthro, M.B., Morakabati,Y., and Brackstone, J.,. (2014), Doing Events Research: From Theory to Practice, Routledge, London.
-
Getz, D.,. (2012), Event Studies: Theory, Research and Policy for Planned Events,, 2nd ed.. Routledge, London.
-
Lindsey, K.. (2011), Planning and Managing a Corporate Event,Oxford: How To Books., How To Books, Oxford.
-
Raj, R., Walters, P., and Rashid, T.,. (2013), Events Management: Principles and Practice,, 2nd ed.. Sage, London.
-
Van Der Wagen, L., and White, L.,. (2010), Events Management: For Tourism, Cultural, Business and Sporting Events,, Pearson Austraila., New South Wales.
| | This module does not have any article/paper resources |
|---|
| This module does not have any other resources |
|---|
|
